La Caja de Pandora is an online store that sells products related to alternative therapeutic disciplines. Some categories of these products are: floral Formulas, Bach flowers, floral breezes, essences of gems BE, essences of metals BE, essence of waters of seas, oceans and rivers, essences of female archetypes, male archetypes essences, essences of seeds, homeofonic essences, essences of Linnaeus clock, flowers of America BE, flowers of Australia BE, flowers of Hawaii BE, Ho’oponopono formulas, combined remedies and Schüssler salts.
WSI was hired by La Caja de Pandora to develop a strategy for SEO. The on-page optimization is completed that consisted in optimizing 19th pages and make some adjustments to the site in order to make it able to position in search engines. These 19 pages are focused on the 19 main categories of products for La Caja de Pandora online store:
- Fórmulas florales,
- flores de Bach,
- brisas florales,
- elíxires de gemas BE,
- elíxires de metales BE,
- esencias de aguas de mares, océanos y ríos,
- esencias arquetipos femeninos,
- esencias arquetipos masculinos,
- esencias de semillas,
- esencias homeofónicas,
- esencias reloj de Linneo,
- flores de América BE,
- flores de Australia BE,
- flores de Hawaii BE,
- fórmulas Ho’oponopono,
- sales de Schüssler
- remedios combinados
It can be noticed that there is a “BE” suffix in some of the above categories. It means “Body” and Emotion”. it is used, since these remedies act effectively in the body and emotions of people. Also, the off-page optimization phase is running in order to increase the popularity of La Caja de Pandora, which also includes the creation of profiles in business directories, customer reviews, external blogs (Google+, WordPress, Tumblr, Weebly y gHost) and produce signals in social networks.
WSI will deliver to La Caja de Pandora various detailed reports, about the level of organic, direct, referenced and social networks traffic, in order to demonstrate the progress of SEO to gain market share and will report each month the return on investment by means of setting up the website to assess the sales conversions.
This post originally appeared on http://www.wsiwebdeal.com/la-caja-de-pandora-ecommerce-de-remedios-alternativos-se-apoya-en-wsi-para-su-estrategia-seo/ and was translated to English Language.